---
title: "How it works — Daylight"
description: "An ad network for small sites and the people who build them — built on clicks, and on nobody’s profile. Every ad and site has a page anyone can open."
canonical: "https://daylight.ad/about"
---

[daylight.ad](https://daylight.ad/)

# How it works

An ad network for small sites and the people who build them

**A click is the unit.** Every one is judged as it lands. What cannot be verified is never counted, and the refusal is published with its reason.

**Nothing is hidden.** Every unit says out loud that it is an ad, and every ad and site has a page anyone can open.

**Nothing follows the reader.** No cookies, no fingerprinting, no profile. An ad knows what kind of site it is on and never who is reading it.

**Both sides, one account.** Add a site and its slots fill from the library. Add a product and it joins the rotation. Real clicks, real reach. Both are free, and monetization is coming soon.

[Get started](https://daylight.ad/join) [See the numbers](https://daylight.ad/stats)

Learn more: [quickstart guide](https://daylight.ad/docs), [the tag to paste in](https://daylight.ad/docs/all#path-tags), [ads, sites and boards](https://daylight.ad/docs/all#kinds), [styling the unit](https://daylight.ad/docs/all#styling), [view all docs](https://daylight.ad/docs/all).

daylight.ad is in beta. Questions, comments or problems: [hello@daylight.ad](mailto:hello@daylight.ad) · [How it works](https://daylight.ad/about) · [Docs](https://daylight.ad/docs) · [Privacy](https://daylight.ad/privacy) · [Opt out](https://daylight.ad/optout)